Paid Online Advertising: Essentials To Know Before Getting Started
“The best place to hide a dead body is on the second page of a Google search.” A wise man wrote a few years ago. And there’s at least some…
7 Best Ways to Effectively Promote Brands On Social Media
So let’s say you’ve created a business. Your products and services are already available to customers, but you’re struggling to find the right clients for your company. You’re reliant on…
Read this before launching your CTV (Connected TV) marketing campaign!
CTV Advertising 101: Innovative Best Practices
It's no secret that one of the fastest-growing digital advertising mediums today is Connected TV (CTV). According to forecasts, spending on programmatic CTV advertising is expected to reach $12.9 billion…
6 Tips to Creating a Compelling Call to Action Button
If you are a blogger or a person like me who writes for the web, you’d know how difficult it can get to write a compelling call to action button.…
10 Campaign Ideas That Won’t Work in 2025
Everyone knows that adding to your customer list is not easy especially when you are a relatively new brand in the market. While going digital can surely help you to…
Will your product succeed on TV? Find out now!
There are a lot of factors which will help you determine if your product will succeed in the market. Will it be enough to produce a cool TV Commercial and…
Instagram Ranking
The 6 New Instagram Algorithm Changes: Unlocked!
Let's take a look at the New Instagram Algorithm changes that will make a big difference! Are you an Instagram socialite? Would you love to get more people to see…
19 Types of Advertising Appeals
The average American sees between 4,000 to 10,000 ads per day. Surprised? Probably not. From scrolling through social media, watching TV, browsing the web, or flipping through a magazine—we’re constantly surrounded…
The Secret behind Mobile Marketing Success
Secondary Action Rate (SAR): The Secret behind Mobile Marketing Success
There's a new term in the advertising industry that is taking over everyone's marketing discussions by storm: Secondary Action Rate or in short SAR. Right next to CTR (Click-Through…
Top 4 Metrics you need for a Successful Mobile Marketing Campaign
In 2000, the first mobile ad was shared through SMS. In 2007, smartphones got smarter and in 2010, Mobile Marketing began to evolve in leaps and bounds. So yes, we…
